Giorgio Armani Si Passion-edp 100ml

Sì Passione is a bold and daring interpretation of the iconic Sì, adding a new dimension to Giorgio Armani’s feminine fragrance personality — in his own words, “an irresistible combination of grace, strength and independence of spirit.”

Giorgio Armani unleashes the passion of the Sì woman — empowered, feminine, and free. This intense and uncompromising Eau de Parfum is made for the confident woman who dares to say “yes.”

Launched in 2017 and crafted by perfumers Christine Nagel and Julie Massé, Sì Passione was designed to embody what Armani calls “the red lipstick effect in a bottle” — bold, instant, and unforgettable. The colour red is emblematic of Sì Passione’s attitude and essence. “Red as a sign of vitality, red as a signal of passion. Red to wish you good and positiveness,” says Giorgio Armani.